Looking back at sustainable and archived stories told through fashion by designers and celebrities.
In 2024, rewear, archival and revive were the fashion industry’s buzzwords.
Remembering the year gone by and celebrating the designs that once made history, 2024 embraces nostalgia in fashion. From archival designs to forgotten embroideries, fashion houses told stories through fashion this year.
From re-wearing your mother’s sarees for special occasions to styling in archive pieces for film promotions, Famous people 2024 made a brilliant statement. Reviving memories through design, not only celebrated the intricate craftsmanship of the designer but also encouraged sustainability.
Here’s a look back at some of the iconic styles re-worn, revived, and recycled by Indian and international celebrities.
Relive the memories.
A big win in 2024 was repeating clothes and styling them with love. While most celebrities source their outfits for events, it’s always interesting to see the looks they repeat from their personal wardrobes.
Alia Bhatt: For Manish Malhotra’s Diwali party, Alia Bhatt chose to re-wear her Mehndi lehenga set designed by Manish Malhotra. Alia, who will marry Ranbir Kapoor in 2022, adorned this lehenga made of 180 textile patches. This colorful, vibrant lehenga took 3,000 hours for skilled women artisans to create. The lehenga was paired with a blouse embellished with real gold and silver motifs and kora flowers, and some, vintage gold metal sequins from Gujarat.
Sonakshi Sinha: For her wedding ceremony, Sonakshi Sinha wore her mother Poonam Sinha’s vintage saree and also accessorized her bridal look with her jewellery. Sonakshi paired an intricately embroidered saree with a striped blouse. Her bridal jewelery included a pearl necklace studded with precious stones which added a hint of sparkle to Sonakshi’s bridal look.
Similarly, celebrities like Sonakshi Sinha, Bhumi Pednekar, Ananya Pandey, Sanya Malhotra, and Esha Gupta have re-worn their mothers’ ensembles on various occasions.
Red carpets and film promotions have also seen celebrities wearing archival pieces from famous fashion houses. Zendaya wore a robotic suit by couturier Manfred Thierry Mugler from Cirque d’hiver’s fall-winter 1995-1996 20th anniversary collection at the world premiere of Dune Part Two. The metallic silhouette with cut-out detail perfectly expresses Mugler’s love of fashion and fantasy.
Recycle for a better future.
David Abraham and Rakesh Thakur of Abraham & Thakur turned the runway into a recycled paradise. Reflecting the brand’s commitment to thoughtful, sustainable fashion, the designers turned discarded X-rays, old film reels, unspooled cassette tapes, and snack wrappers into desirable evening wear for their collection, Finding Beauty. gave Turning the music for the designer duo, Shefali Shah strutted down the runway in a black sequin saree. Ask what is special about this curtain? Well, the sequins embellished on the saree were made from discarded X-rays.
Bring the craft to life.
Indian handicrafts, embroidery and textiles were celebrated throughout the year by celebrities and their stylists. Reviving old traditional handicrafts and embroideries and incorporating them into contemporary silhouettes has not only highlighted the forgotten art but also breathed new life into it.
Kangana Ranaut celebrated traditional allure in a Pankaj S. Heritage saree from the Rajputan collection featuring embroideries like Vasli, Dhok, Chikandozi, and Kharagotta.