Taylor Swift’s latest release isn’t a new song or album — it’s a book hitting store shelves on Black Friday that commemorates the pop star. Record setting “The Eras Tour.”
The volume chronicles Swift’s wildly successful series of concerts, which ends in December and became the first music tour to gross more than $1 billion last year.
Oh Movie version of the concert He performed on his Eras tour and also broke box office records. According to Comscore, it grossed $96 million domestically in its opening weekend, making it the most successful concert film of all time.
Where can I buy the book?
The new memorabilia titled “Taylor Swift | The Era Tour Book” is available exclusively here. target. It will hit the retailer’s stores on Friday, while it will be available for sale at Target. Website On Saturday, Swift self-published the book under Taylor Swift Publications.
Emma McIntyre/TAS24/Getty Images for TAS Rights Management
Target first teased the book’s launch on Instagram Post On October 15. Swift herself promoted the book in an Instagram post. Post which received more than 3.6 million likes.
What’s in the Era Tour book?
The 256-page hardcover title, priced at $39.99, includes unreleased photos of Swift in concert from every era of her meteoric career, according to Target.
The book also documents the production of Swift’s epic Eras tour, which kicks off in August 2023, including “personal reflections” written by the artist herself.
In conjunction with the book’s release, Target is also exclusively launching “The Tortured Poets Department: The Anthology” album on both vinyl record and CD. The recording contains 35 tracks, including four acoustic versions of the following songs: “Fortnite,” “Down Bad,” “But Daddy I Love Him” and “Guilty as Sin?”
Two million copies of the book have been printed. The Wall Street Journal reported citing a person familiar with the matter. Assuming the initial print run sells out, it will bring in about $80 million in sales. Forbes has rated Swift’s net worth. $1. 6 billionThat includes $600 million from music royalties and touring, a music catalog valued at an estimated $600 million, and $125 million in real estate.
Swift alone can be quite powerful Economic engine To increase the target. The retailer’s latest sales and profit figures Shortened While Target lowered its revenue forecast for the current quarter, in line with analysts’ expectations. Analysts say inflation-weary consumers are after deeper discounts than retailers offer, or simply aren’t making as many discretionary purchases.
“Consumers tell us their budgets are stretched, and they’re shopping more carefully,” Target CEO Brian Cornell said in a Nov. 20 earnings call.
The ban seems unlikely to stop Swifties, the singer’s rabid fans, as she prepares to wrap up her Eras Tour in Vancouver on December 8.